Zomato CEO Deepinder Goyal launches new feature ‘Food Rescue’ to…

Grocery delivery service Zomato has launched a new feature that allows users to purchase canceled orders at a discounted price. To reduce food waste, the “Food Rescue” feature is introduced. In a post on

He added that more than four thousand perfectly good orders on Zomato are canceled by customers due to various reasons. “Today we’re introducing a new feature (currently scaling) – Food Rescue! Canceled orders will now appear for nearby customers, who can receive them intact at an unbeatable price in the original packaging and in just a few minutes,” he wrote in a post.

The canceled order will be visible in the app to customers within 3 km of the delivery partner fulfilling the order. To ensure timeliness, the complaint option is only available for a few minutes.

Delivery partners are fully compensated for the entire journey, from initial pickup to final drop-off at the new customer’s location. Food Rescue will automatically appear on your homepage when a canceled order is available to you. Refresh the homepage to check for newly available orders that need saving.

At Zomato, we do not recommend canceling orders as it results in huge food waste.

Despite strict guidelines and a no-refund cancellation policy, more than 400,000 perfectly good orders on Zomato are canceled by customers due to various reasons.… pic.twitter.com/fGFQQNgzGJ

— Deepinder Goyal (@deepigoyal) November 10, 2024

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